Master of Science International Business Management

The Professional Experience Report highlights the experience and skills acquired during the internship by presenting the practical aspects and processes implemented.

This module allows students to improve their CVs and professional demeanor through various activities, including simulations (business games, professional simulations, public speaking, etc.), practical and professional workshops (CV, professional social networks, coaching, etc.), as well as career conferences and master classes.

Apply SQL skills to analyze real-world datasets, using complex queries, joins, and subqueries. Analyze customer data and campaign results to improve marketing strategies, using CRM and marketing automation tools for segmentation, targeting, and personalization.

This module initially integrates the approach of corporate strategy: from analyzing customer needs, market structure, and competitor dynamics to identifying environmental opportunities and threats. It also aims to teach how to create a Business Plan: from designing a detailed project for the creation or development of a company.

Ce module a pour objectif l’approfondissement des compétences des apprenants en informatique pour répondre à la demande des entreprises en matière de suivi budgétaire ou commercial, de management de projet, de gestion du personnel et de communication avec notamment Excel, Word, Powerpoint et les outils de travail en équipe. Il vise à être performant sur les outils bureautiques, identifier et corriger rapidement les erreurs, personnaliser les outils existants ou créer ses propres outils.

The objective is to acquire key skills in budget management and reporting. The emphasis will be on budget architecture, including the implementation of summary documents, project management control and its connection to budget management, and the creation and monitoring of dashboards.

This seminar focuses on negotiation in an international context. It will specifically address the cultural dimension and its impact on international negotiations. The negotiation process will center around sales through role-playing activities.

This course aims to introduce legal issues which arise in negotiating, concluding and executing contracts in an international context. Such knowledge will help future global executives anticipate complex transactions abroad. Such transactions may involve contracting parties from several countries and the execution of contractual obligations in several nations.

This seminar explores the role of international business and politics and their impact on global current events. From China to the Middle East, and from the United States to Europe, this course embraces such key factors as oil, terrorism, religion, demographics and ecology.

This course teaches the fundamentals of the procurement processes used by international corporations. Classes will combine theory and practical applications to illustrate the following key processes and actions: Purchasing Objectives, Procurement Process, Invitation to Tender, Vendor Selection and Management, Contract Negotiation, Supply Chain Management, Service Level Agreements, Quality Assurance, Legal and Contractual Obligations.

In today’s cosmopolitan workplace, corporations have noticed an inability of most managers to successfully work with cultural diversity. The need for cultural awareness is driven by both the increasing internationalization of business brought about by post World War II globalization and the increased desire for diversity in the workplace.

Understanding the accounts of foreign companies. Establish a diagnosis on an activity, a financial situation or the cash flow of a company abroad.

Based on a case-study approach, this course will review classic and web-based marketing strategies, focusing on the international challenges facing today’s global corporations. Students will study – among other approaches – some or all of the following strategic models: Blue Ocean Strategy; Megatrends and the Emergence of Metamarkets; Market Specialty as Differentiation; Customer-Led Business.

An introduction to the terminology, basics and initial concepts of international trade. This course provides the students with tools enabling them to think strategically in a global environment.

Enable a comprehensive understanding of business development in an international context, taking into account trade regulations and cultural differences.

The course of Project Management aims to help individuals and researchers to deepen their knowledge in one of the most important and modern scientific fields. More specifically, its purpose is to provide the necessary resources to individuals wishing to upgrade their professional prospects, by cultivating skills related to the modern methods of designing, monitoring, selection, evaluation methodology and project budgeting.Topics such as the bureaucratic practices of project management, the management principles and the tools used in projects’ execution, the management of human resources and the formulation of an effective policy control, are included in the course, so that learners are able to use effectively the entire range of tools, techniques and methods that make up the main body of knowledge in project management.

Enable an overview of existing and new communication tools, such as web marketing and social media, and their application to business development. How to deal with new techniques in this rapidly changing field.

Choice of investments and financing. Discounting and capitalization. Leverage and cost of capital.
Value creation policy. Free cash flow management. Management control. Financial analysis.

A second foreign language is mandatory in an international program. French as a foreign language is available for international students.

The specificities of managing a business at an international level will be described in this module. Different business regulations, different labor market laws, different business habits and cultural differences may complicate running businesses and the techniques to overcome them and make them an asset will be provided.

This course studies the dynamics of human behavior and its relationship to decision making. It focuses on the most important factors that influence the consumer’s decision process. These include, at the individual level, motivation, personality traits and self-image, values and lifestyles, as well as psychological processes at the social and cultural level. These include group membership, social classes and cultures.

The strategies and techniques of Internet sales will be analyzed as well as the integration of an e-business strategy in the company, the multi-channel and cross-channel strategy to allow loyalty and communicate on the Internet.

The first objective of this course is to understand the principles which govern marketing activities in a global environment. The course covers international market entry, product launches, marketing strategies and promotion. Students are expected to make presentations, analyze cases and develop international marketing business plan. The second objective is to master basic theory, tools and actual examples of techniques used in market research. How research can be used to help make informed strategic as well as marketing decisions to help create opportunities/solve real business problems. How to introduce products into different geographic areas.

This course introduces students to the special legal problems which arise in negotiating, concluding and executing contracts in an international context. International transactions may involve contracting parties from several nations and/or the execution of contractual obligations in several different nations. Special emphasis is given to the question of choice-of-law. The question of the legal implications of e-commerce is also discussed.

Introduces students to the different negotiation techniques with an eye to the cultural context (Europe, USA, North Africa, Asia and Latin America). Participants learn how to use a win/win approach and appreciate the importance of gaining a sound knowledge of the profile of buyers. The course also stresses the importance of learning and analyzing the key points needed to succeed in negotiation.

This course deals with the interplay of Governmental and Corporate interests in our contemporary world. It addresses the different types of power used to obtain global objectives and the hierarchies of power and influence on the planet today. It also implies the understanding of pressures and processes that drive a company to become an international business.

This course introduces students to the special legal problems which arise in negotiating, concluding and executing contracts in an international context. International transactions may involve contracting parties from several nations and/or the execution of contractual obligations in several different nations. Special emphasis is given to the question of choice-of-law. The question of the legal implications of e-commerce is also discussed.

Apply SQL skills to analyze real-world datasets, using complex queries, joins, and subqueries.
Analyze customer data and campaign results to improve marketing strategies, using CRM and marketing automation tools for segmentation, targeting, and personalization.

How purchasing functions in accompany, and the major strategies of purchasing. Determine and prioritize the criteria of choice for a supplier. Import and export in the best conditions. Sourcing and e-sourcing. Management of production. International logistics and development. Drive the supply chain.

The research thesis is the culmination of the final year of training. Conducted individually with the guidance of a thesis advisor, it allows learners to demonstrate their ability to formulate a problem statement, synthesize key concepts through a literature review, conduct qualitative and/or quantitative research, and finally, make recommendations, outline limitations, and suggest avenues for further research.

Incoterms is an abbreviation of « International Commercial Terms » published by the International Chamber of Commerce. Participants are introduced to this set of rules established for the interpretation of the most commonly used trade terms in foreign trade which parties to a contract can agree upon to avoid misunderstandings, disputes and litigation.

Understand the financial needs associated with basic operations in contemporary international commerce. Acquire the indispensable techniques for international financial management. Learn to choose and use the best tools with a solid approach. Know the financial risks associated with international commerce. Organizations capable of intervention and the main techniques they propose. The importance of short-term finance and cash flow management.

Understand the financial needs associated with basic operations in contemporary international commerce.
Acquire the indispensable techniques for international financial management.
Learn to choose and use the best tools with a solid approach.

Financial risks associated with international commerce.
Organizations capable of intervention and the main techniques they propose.
The importance of short-term finance and cash flow management.

In today’s cosmopolitan working world, companies have seen the inability of most managers to work within the framework of cultural diversity. The need for cultural awareness is driven by both the increasing internationalization of businesses due to globalization and the increased desire for diversity in the workplace.

The objective is to prepare students to manage international projects and businesses, with a focus on emerging countries. Special attention is given to developing negotiation and team management skills in an international context.

This course aims to inform students about the critical importance of being able to conduct and adapt to change in the decades ahead and to allow them to develop the necessary mindset, skills and toolset to become effective change agents at all levels.

This course deals with the economic, social and political context of business activities throughout a panel of key markets around the world. Special attention is paid to the factors that shape the business environment.

Understand the rules and principles of ethics in a given economic and commercial context, address moral issues in a context of economic activities, as well as the duties and obligations of the people who deal with them.

Resume writing, interview techniques for internship searches, professional project management, team management, and conducting meetings. Negotiation techniques, transactional analysis and NLP, public speaking and managing stage fright, management techniques, and leadership.

A second foreign language is offered to enhance learners’ employability.