INSEEC sport: one your marks, get set…trained!
The Paris 2024 Olympic Games, the change in strategy brought about by Covid, the rise of e-sports—the sports business market is constantly being built, rebuilt and professionalised. With television rights on the rise (the billion euro mark was exceeded in soccer) and stars galore, sports organisations and associations, are pursuing a growth strategy in all sectors.
This is why, at INSEEC, SPORT is an essential part of our programme catalogue. With the help of professionals recognized in their field (professional clubs, distribution, sports equipment manufacturers and media), our teaching methods are innovative and of high quality. The backdrop to this is the seamless integration of our students into companies.
Thanks to daily contact with the French sports market, our programmes cover all sectors of activity and allow for real and intensive immersion.
Our pedagogy, oriented towards learning by doing, as well as the various volunteer projects proposed, all contribute to the students’ accomplishment.
Sports: benefit from the expertise of INSEEC, the leading management school
The INSEEC sports programmes are designed to give future professionals a global vision of the sector and to prepare them for all the professions in the sports market, from postsecondary to Master’s level, in the following three main areas
- Marketing and sports events
- Trade, distribution and retail of sports equipment
- Governance of sport and sport organisations
Specific courses in each of the three main areas bring expertise to bring expertise to each student’s curriculum.
Our campuses are located in cities that are closely linked to the world of sports in general. The proximity to the major players in the sector offers students the prospect of developing their network and entering professional life more quickly.
Sports is one of the 10 areas of expertise of the INSEEC business school. Discover our 9 other specialisations in business, communication, digital & data, finance, real estate, international, luxury & wine, marketing, and HR & health.
INSEEC’s training courses in the field of sports
The sports programmes offered by INSEEC range from postsecondary to Master’s level and include the following:
